El Cabled de La Palma and the tour operator Baronet tourism, Visages Iberia, promoting the island as a tourist destination in the Iberian Peninsula, by conducting a series of joint promotional activities.
This agreement, signed by the president of the Cabled de La Palma, Guadalupe Gonzalez Tango and CEO of Visages Iberia, Enrique Rivera, will target the 2010 summer campaign, comprising the months of July, August and September, and having a institutional.
It also coincides with the implementation of the air link between Barcelona, Bilbo and Madrid to the island of La Palma, which will operate on a weekly basis from each city in the months reviewed.
El Cabled de La Palma and Visages Iberia, through this special promotion, try to promote the resort called La Palma, the beautiful island. To this end, specialized tendered will to make known among its customers the features of the area and the attractiveness of it as a prime tourist destination.
With this promotion will be presented to the consumer packages including airfare, transfers to airport, stay in hotels and accident insurance and assistance, and activities and optional excursions.
The product is sold through travel agencies and the Internet, with the overall target individual customers, current customers of delegations Baronet, clients of travel agencies and others in general, and promoted in the media major mainland cities.
El Cabled de La Palma has a special interest in the future of mainland tourism, since tourism is very interesting from the point of leaving the expenditure on the island, besides being an audience that is interested in the culture and cuisine palm.
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